pENGARUH BRAND INNOVATIVENESS, BRAND EXPERIENCE DAN BRAND KNOWLEDGE TERHADAP BRAND ENGAGEMENT, BRAND TRUST DAN BRAND ATTITUDE KONSUMEN LUWAK WHITE KONFLIC DI kOTA SAMARINDA;  RIF'AH

PENGARUH BRAND ATTITUDE DAN BRAND EXPERIENCE, SERTA VARIETY SEEKING, TERHADAP PURCHASE INTENTION, MELALUI WORD VARIETY SEEKING, TERHADAP PURCHASE INTENTION, MELALUI WORD OF MOUTH PADA PENGGUNA MINYAK RAMBUT GATSBY STYLING POMADE DI kOTA sAMARINDA;  MUHAMMAD ADITYA RISWANDI

pengaruh perceived security, perceived risk, perceived enjoyment dan behavioral control terhadap attitude serta intention to use untuk bertransaksi pada pengguna aplikasi gopay di Samarinda;  MUHAMMAD RIZKY FADILLAH

pengaruh perceived enjoyment,ferformance expectancy, social influence, website quality dan trust terhadap actual, use melalui satisfaction pada pengguna spotify di Kota Samarinda;  DENISA NOVIYANTI

Pengaruh perceived price, service convenience, customer experience dan corvoration terhadap repuchase intention melalui customer satisfaction pada pengguna jasa pengiriman JNE di Kota Samarinda;  FAJRI SETIAWAN

Pengaruh anxiety dan perceived scarcity serta ewom terhadap implusive buying melalui panic buying pada konsumen susu bear brand di masa pandemi civid 19 di Kota Samarinda;  ANNIDA KINTANI

Analisis pengaruh perceived enjoyment, expectation, perceived authencity dan social influence terhadap attitude dan behavioral intention pada pengguna motor yamaha NMAX di kota Samarinda;  MUHAMMAD HANAFI

Analisis pengaruh brand image, received value, brand trust dan price fairness terhadap repurchase intention melalui satisfaction pada pengguna skincare merek whitelab di Kota Samarinda;  SALSABILA PUTRI SABRINA